Our Team
Meet our team:
Dive into the standout features of our platform, each meticulously designed to enhance your user experience and offer unparalleled value.
Management Team
Our team is comprised of genuinely gifted minds
Mr. Lew Wai Hoong obtained his Bachelor of Computer Science degree from Monash University in 2004. He has more than 15 years’ experience in Information Technology industry. He also holds managerial role in successful IT solution company.
Mr. Lew started his career in 2006 at Kurnia Insurans (Malaysia) Berhad as System Administrator up until mid-2008. He provides technical expertise in identifying, evaluating and developing systems and procedures that are cost effective and meet user requirements. Meanwhile also partners with development, QA, DBAs and other administrators to develop and implement improved deployment practices.
Since mid-2008, Mr. Lew co-founded Cloone Corporation Sdn Bhd, a Web and Mobile App developer and Information Technology solution provider company, which maintaining high quality software development and constantly seek to exceed customer’s expectations. He is playing role of Solution Architect, taking lead of scrum team as product owner and providing vision and direction to the Agile development team and stakeholders throughout the project and create requirements. Mr. Lew provides recommendations and action plans regarding data collection, data transformation, integration and implementation. He also oversees project planning, built project teams, and determined project schedule. Drove the selection, implementation, and customer engagement and training.
Since mid-2021, Mr. Lew currently serves as the Chief Technology Officer at S Ecosystem (M) Sdn Bhd, a technology company specialising in managing “All-in-One” S-Coin Rewarding app with vast range of services and offerings, delivered via in-house technology and through 3rd party integrations, to PlusOne members.
YY Lim commenced his career at Senheng Electric (KL) Sdn Bhd in 2011, where he progressed through various roles from marketing to purchasing, culminating in his tenure until 2019 as Head of Recruitment. Subsequently, he served as the Chief Operating Officer at SH Retail Academy Sdn Bhd, contributing to the growth and upskilling of Malaysian SMEs in the retail industry.
Currently holding the position of Chief Marketing Officer at S Ecosystem (M) Sdn Bhd, a technology company specializing in mobile apps, YY Lim is instrumental in the marketing and GMV performance of the Senheng App as it transforms into a multi-functional platform through collaborations with industry leaders such as Alibaba.
Karena Wong holds a Bachelor of Business with a specialization in International Business and Marketing from INTI International University, graduating in 2013.
Beginning her career as an executive at Senheng Electric (KL) Sdn Bhd, she swiftly ascended to the role of head of department within a year, amassing seven years of valuable marketing experience.
Passionate about cultivating emotional connections with customers, Karena, as Head of Marketing for Senheng, leads her team with creativity and strategic thinking, leveraging her deep understanding of design, marketing principles, and emerging technologies.
Later promoted to head the Commercial division at S Ecosystem (M) Sdn Bhd, a technology company specializing in all-encompassing apps, Karena currently oversees all commercial business for the Senheng App team.
With her strategic acumen, leadership skills, and collaborative approach, she aspires to establish the first and largest rewards center in Malaysia.
Andreas brings over 7 years of invaluable experience in both B2C and B2B markets. As the Head of Marketing for Senheng App, Andreas oversees all dimensions of marketing, including branding & campaigns, performance marketing, CRM, and creative teams.
Before joining Senheng, Andreas held senior marketing position at Neo Media World (Mindshare), where she made a lasting impact by introducing new business lines and cultivating strong partnerships.
