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About Us

Building a future-ready senheng app with 16 pillars

Dive into the standout features of our platform, each meticulously designed to enhance your user experience and offer unparalleled value.

About us

Senheng outsources its CRM to S Ecosystem, establishing the commitment of S Ecosystem to develop the Senheng App.

The Senheng App consists of 16 pillars that incorporates the S-Coin reward system, S-Rewards Centre, S-Coin Redemption Centre, S-Games, Home Fix, amongst others.

S Ecosystem utilizes Alibaba Cloud’s B2B2C retail technologies to streamline SENHENG business operations across both online and offline commerce channels and improving customer experience.

Key objective

Setting the strategic direction with clear benchmarks, we’re committed to achieving significant milestones that drive our growth and enhance user experience.

Elevating RFM Metrics

Focused on refining Recency, Frequency, and Monetary values, we aim to optimize customer interactions, ensuring sustained loyalty and heightened engagement.

Database Expansion

With a vision to widen our reach, our strategies are geared towards amplifying our database, capturing new audiences and further enriching our ecosystem.

Boosting Sales Revenue

Through innovative approaches and market-responsive strategies, our prime objective remains to escalate sales, driving profitability and ensuring sustained business growth.

What is Senheng App?

Senheng App is designed and built exclusively for the 3 million PlusOne members and counting. The app aims to provide an “All-in-One” vast range of services and offerings, delivered via in-house technology and through 3rd party integrations. PlusOne members enjoy all the convenience of the app while earning unbeatable rewards with S-Coin.

Through this platform, Senheng is expecting to improve PlusOne members return rate and brand loyalty.

What is S-Coin?

Senheng App is designed and built exclusively for the 3 million PlusOne members and counting. The app aims to provide an “All-in-One” vast range of services and offerings, delivered via in-house technology and through 3rd party integrations. PlusOne members enjoy all the convenience of the app while earning unbeatable rewards with S-Coin.

Through this platform, Senheng is expecting to improve PlusOne members return rate and brand loyalty.

What is S-Rewards Centre?

Senheng App is designed and built exclusively for the 3 million PlusOne members and counting. The app aims to provide an “All-in-One” vast range of services and offerings, delivered via in-house technology and through 3rd party integrations. PlusOne members enjoy all the convenience of the app while earning unbeatable rewards with S-Coin.

Through this platform, Senheng is expecting to improve PlusOne members return rate and brand loyalty.